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BMW Waterloo
NEW VEHICLES PREOWNED SERVICE PARTS
Dear XXX,

Welcome to the December 2009 edition of our eNewsletter published exclusively for clients of the Quinn Automotive Group ( BMW Toronto, BMW Toronto Motorrad, MINI Downtown, Parkview BMW, BMW Waterloo and MINI Waterloo).

It’s hard to believe that the 2009 holiday season is upon our doorstep already. For many of us, the holiday season is a time that is anticipated with both joy and anxiety; the anxiety created when we go to the crowded shopping malls to purchase those holiday gifts. In this edition, we want to help you with that! Come into our retail location for hassle free shopping! This newsletter is loaded with gift ideas for the BMW / MINI enthusiast. Give a gift they'll love, not only during this holiday season, but for years to come.

The Quinn Automotive Group hopes to bring the magic of the holidays to those in need of assistance in 2009. CP24/CHUM Christmas Wish in Toronto and the Fire Fighters Toy Drive in Waterloo have become one of the last hopes for many to give a child a Christmas; The Daily Bread Food Bank of Toronto and The Food Bank of Waterloo Region supplying non-perishable food items to those who might go without a meal. With your help, we can help perform a Christmas Miracle with these organizations. Please bring in a non-perishable food item or a new unwrapped toy to one of our retail locations by December 23rd so that we can bring joy to those in need this holiday.

We would also like to take this opportunity to thank you for your valued business. We appreciate having you as our customer and look forward to serving you again in the New Year. We wish you and your family a joyous Holiday Season and Best Wishes for the New Year.

Sincerely yours,
The BMW MINI eNews team.
In this issue: December 2009
December Sales Promotions

The BMW Ultimate Holiday Event

To learn more: Click here.

Certified Pre-Owned Series.

To learn more: Click here.

Get a Grip this winter with the no-charge winter package!

To learn more: Click here.

Holiday Gift Ideas

Perfect for any stocking — or just a sweet little present!

Stuck for innovative gift ideas? We have great gift ideas to make your holiday shopping easier! Need some fresh ideas for stocking stuffers this year? If you're tired of the same old chocolate Santas, look no further. We have great ideas for stocking stuffers for children of all ages. And for those who prefer to shop for themselves, give them a BMW Lifestyle Gift Certificate.

For BMW gifts: Click here.

For MINI gifts: Click here.

How does xDrive technology work?

The intelligent all-wheel drive system xDrive delivers maximum driving dynamics and traction by distributing engine power between the front and rear axles variably and instantaneously. The central element is an electronically controlled multi-plate clutch which reacts in a split-second to any change in road conditions. The higher pressure on this clutch, the more power is transferred to the chain-driven front axle; the lower the pressure, the more distance there is between the clutch plates, and more power is transferred to the rear axle.

This variable power distribution system has a positive influence on the self-steering behaviour of the vehicle equipped with xDrive. In contrast to conventional all-wheel drive systems, xDrive uses the sensors of the Dynamic Stability Control (DSC) system to constantly gather important information about the vehicle's performance, such as the rotation speed of the wheels, the angle of steering or position of the accelerator. This information is processed immediately, enabling xDrive to ascertain if your vehicle is about to over- or understeer, and it takes corrective action if necessary.

If xDrive identifies understeering on a bend, i.e. the front wheels of the vehicle are beginning to drift towards the outer edge of the bend, the system reduces the amount of power reaching the front axle and raises the amount reaching the rear wheels. If a vehicle is oversteering, i.e. it could spin around completely because the angle of steering is too acute, xDrive channels power away from the rear axle to the front axle. The result? Increased directional stability, better roadholding, more accurate steering and easy control even in extreme situations. DSC is activated only when xDrive cannot maintain stability by itself: DSC cuts engine output and activates individual wheels as necessary.

When traveling on surfaces with contrasting road-holding conditions, e.g. alternating between packed ice and loose snow, drive power is variably transferred to the axle with better traction. This ensures the best possible performance and excellent handling regardless of the prevailing conditions, and optimum control is guaranteed even on slippery surfaces.

MINI Graduate Program

When you're a graduate, the world’s your oyster. New adventures. New challenges. And there’s no better way to start a new chapter of your life than in a NEW MINI. The MINI Graduate Program caters to the specific needs and requirements of young MINI buyers by offering a financing program that is not dependant on a long credit history.

The new program includes a $500 Graduation Credit on any NEW MINI purchased, as well as affordable protection. New graduates will be approved with no down payment, no guarantor (some conditions apply). This program is available to students who have graduated from a post secondary school institution in Canada within the last 24 months. Call our Client Advisor today for more details. The MINI of your dreams awaits you at MINI Downtown and MINI Waterloo!

Christmas Food & Toy Drives

MINI Food Drive.

Hunger affects us all. Drop off a non-perishable food item at one of our retail locations by December 23rd and help bring joy to those in need. The following are lists of the most needed items.

The Daily Bread Food Bank of Toronto: Click here.

The Food Bank of Waterloo Region: Click here.

BMW Toy Drive.

The Quinn Automotive Group hopes to bring the magic of the holidays to those in need of assistance in 2009. CP24/CHUM Christmas Wish in Toronto and the Fire Fighters Toy Drive in Waterloo have become one of the last hopes for many to give a child a Christmas. With your help, we can help perform a Christmas Miracle with these organizations.

Please bring in a new unwrapped toy to one of our retail locations by December 23rd so that we can bring joy to those in need this holiday.

The Ugly Sweaterfest

The Ugly Sweaterfest! Win a Handcrafted Festively Ugly Sweater of your own, while exploring the phenomenon of the festively ugly holiday sweater and sending Holiday eCards. Look closely as there are some “cheeky” sweater designs – users are entered into a draw to win a one-of-a-kind, hand crafted MINI Festively Ugly Sweater in January 2010.

To learn more: Click here.

Win a BMW Cruise Bike

Come in for service and enter for your chance to win!

Enter today for your chance to Win a BMW Cruise Bike, courtesy of BMW Waterloo. Simply submit your ballot at Reception, and you could be our lucky winner! Draw takes place December 21, 2009.

For contest rules and regulations, please: Click here.
For further details, please call 519-747-0269 or visit www.bmwwaterloo.com
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